Country star and actress Lainey Wilson officially steps into the fashion world today, Thursday, June 5, with the launch of her new premium boot brand, Golden West Boots. The brand’s first collection is available now at goldenwestboots.com and at a special pop-up event inside Wilson’s Bell Bottoms Up Restaurant and Bar in Nashville, TN.
From Music to Leather: A Personal Passion Project
Wilson, known for her powerhouse voice, storytelling, and bold style, now adds “Founder” to her growing list of accolades. Partnering with acclaimed designer Michael Petry, the duo created a boot line rooted in heritage, heart, and modern Western fashion. Petry brings decades of expertise from working with prestigious brands including Frye, Ralph Lauren, Prada, adidas, and Tumi.
“This brand is a piece of my heart,” said Wilson. “It’s not just about what we wear — it’s about the stories we carry, the music that moves us and the trails we blaze every day. This brand is for the trailblazers, the dreamers, the doers, the wayward souls and wild hearts.”
She added, “I grew up wearing boots on the farm, at rodeos, and on the stage. They represent not just fashion, but hard work. I’m so proud to create a brand with incredible craftsmanship — where every thread, every piece of leather and every detail is designed with purpose and soul.”
The Creative Collaboration Behind the Boots
Designer Michael Petry praised Wilson’s hands-on leadership and creative input in shaping Golden West Boots.
“It’s an honor and privilege to work with Lainey on the launch of Golden West Boots,” said Petry, who serves as Creative Director. “She has brought an authenticity and perspective that is rare and unique and it shows in each and every detail of the boots. She has led the launch of this brand with heart and vision and it’s been a reflection of her spirit and grit.”
First Look: The Inaugural Collection
The debut lineup includes nine distinctive styles, ranging from tall and short cowgirl boots to a bold platform design. Each pair is artisan-crafted, combining luxurious materials, thoughtful detailing, and a few unexpected twists that set the collection apart.
Wilson gave fans a sneak peek of the standout “Atta Girl” platform boot in black during her red carpet appearance at the American Music Awards in Las Vegas on Monday, May 26.
These limited-edition boots are available now while supplies last.
About Golden West Boots
Founded in 2025 by GRAMMY-winning artist Lainey Wilson, Golden West Boots honors the timeless tradition of Western wear while pushing it into new territory. The brand fuses high-quality craftsmanship with bold, fashion-forward designs for the modern trailblazer. Whether worn on the ranch or the red carpet, Golden West Boots are made to stand out and stand strong.
For more information, visit goldenwestboots.com.
